Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage that pairs well with sports. Yes, even cookie dough whiskey ...

ARLINGTON, Va., March 12, 2024 /PRNewswire/ -- Essentia ® Water, the pioneer of ionized alkaline water in the U.S., is taking hydration to the next level with all-new Essentia ® Hydroboost, the ...

ARLINGTON, Va., May 1, 2023 /PRNewswire/ -- Essentia ® Water, the pioneer of ionized alkaline water in the U.S., today launched a new campaign featuring Emmy-nominated actor and producer Millie Bobby ...

Essentia Water introduces Change the Equation, a 360-degree campaign designed to inspire risks worth taking with OOH, films, hyperlocal activations and a groundbreaking partnership as the official ...

The #1 alkaline water brand on a mission to fuel resilience is now available for players and fans at all Brooklyn Nets games and events at Barclays Center starting this season ARLINGTON, Va., Nov. 6, ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Essentia Water is taking to the streets and screens of ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. In actuality, the stunt was part of a new campaign from Nestlé ...

Alkaline water brand Essentia Water, the go-to for fitness pros, is orchestrating a New York takeover of spots, OOH, hyperlocal activations and a partnership with Athlos NYC, an all-women's ...

LOS ANGELES--(BUSINESS WIRE)--First Bev, a private equity firm focused exclusively on the beverage industry with offices in Los Angeles and New York, is pleased to announce the sale of Essentia Water, ...

Essentia Water will now have a sizable NBA presence as the official alkaline water of the Brooklyn Nets, in an agreement stretching well beyond the 2023-2024 NBA season. A representative for Essentia ...